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Lexicon of Sustainability: Local
16 Nov 2012
Description

As consumers take increased responsibility for what they eat, many choose to become “locavores”, favoring foods grown or produced in their communities. By voting “local” with their pocketbooks when they go to the supermarket, these consumers keep money in local economies while supporting and strengthening local food systems. They also decrease their “food miles” and with it their carbon footprint, of critical importance in confronting the challenge of climate change. Still, even the most responsible consumers can’t find everything locally. Coffee, spices and most fish often come from halfway around the world. In these cases, they can embrace the principle of a “connected market”. By applying the same rationale used when buying local products to those that come from great distances, consumers can ensure their purchases support the growth and production of responsible and sustainable food systems.

CREDITS

Produced by Laura Howard

Directed, Photographed and Written by Douglas Gayeton

Animated by Pier Giorgio Provenzano

Music by Rumplefarm and Kevin MacLeod (incompetech.com)

LEXICON TERMS AND PARTICIPANTS APPEARING IN THE FILM:

Jessica Prentice Three Stone Hearth “Locavore” Berkeley, CA

Annabelle Lenderink Star Route Farms “Heirloom vs. Hybrid” Bolinas, CA

John Lagier Lagier Ranches “Food Miles” Escalan, CA

Novella Carpenter Ghost Town Farm “Urban Farmer” Oakland, CA

Gary Jackemuk & Craig Ruggless Winnetka Farms Winnetka, CA “Local is my Own Backyard”

David and Shannon Negus Mystic Salmon “Connected Market” Yakutat, Alaska

Tags
Art Culture Education Environment Rural/Regional Agriculture Hierloom Locavore
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